In 2022, it is hard to imagine any art isolated from technology. The progress of AI, NFT, blockchain and Dao technologies will significantly affect the creative process.
Almost all these technologies are rooted in the desire to make human life better and liberate human beings from traditional boundaries. This is why we should observe and study how technology can help art become more unrestricted and accessible.
What liberates artists?
Art is inseparable from artists, so the first question is: what liberated them? One should not lead creativity from the place of scarcity, but from the place of abundance. The traditional view that artists should be hungry is not correct. Even the darkest and darkest art should not be rooted in emptiness, poverty, lack of resources or hunger. One of the most fundamental factors for artists’ liberation is a considerable income.
Fortunately, now we can see that more and more people have accepted this concept, and artists are looking for new ways of income that can make their lives rich and continue to create.
How can AI and blockchain help artists?
First of all, blockchain helps artists verify the ownership and copyright of their works, which solves the huge problems today and for a long time to come. According to the report of the Geneva Institute of fine arts experts (faei), more than 50% of the works of art are not the same as the target author, and some works are even forged.
Blockchain also allows artists to work in a fair and transparent copyright distribution ecosystem directly related to sales. It will enable artists to sell their works in various Web3 markets and important auctions, including Sotheby’s and Christie’s. Earlier, Christie’s auction house sold beeple’s NFT work “every day: the first 5000 days” for $69million.
In addition, blockchain has expanded the scale of cooperation, which is a key factor in the field of music and art. Sincere cooperation is far better than competition. When NFT first came out, many artists said, “I can do everything by myself now! I don’t need a curator.” However, facts have proved that the daily affairs handled by the curators in the traditional market have not disappeared.
Artists still need to decide how, where and at what price to sell their work. In the world of NFT and Dao, no one is an island. For this reason, there are platforms such as triptych, which is a platform to deal with the tokenization of digital art and physical art, allowing the curators to play a crucial role. Without them, it will be a challenge for artists to benefit from the liberation provided by NFT and Dao projects and platforms.
Artificial intelligence allows artists to create incredible works of art. The creator can establish his own artistic style, and then hand it over to artificial intelligence to further change, expand and perfect the art. Generative technology is the basis of this creative process. It makes it possible to create many works and distribute them to the general audience with limited resources. This is a breakthrough for daily users.
Thanks to these technologies, anyone can easily obtain a music license, become a creator and create their own unique content. In addition, generative technology adds elements of Gamification, helps to develop the secondary market, makes art more interesting and popular, and ultimately increases its price.
What is the future of artificial intelligence, blockchain and art?
As of July 15, 2021, the trading volume of the top ten NFT platforms has exceeded US $2.8 billion. Throughout 2021, the U.S. online art industry market grew to $5.65 billion, an increase of 6.6% over the previous year. It is expected that the market will grow to over US $5.8 billion by 2022. Based on blockchain, the art market created by artificial intelligence will also be further expanded.
With the participation of artists and the development of technology, sales are also changing. Take music for example. Until the beginning of the last century, the development of music was driven by the progress of musical instruments, genres and other creative elements. With the emergence of recording technology, the production, editing and transmission speed of music can be increased hundreds of times. Whether in terms of distribution or lowering barriers to entry into the industry, new technologies have enabled the music industry to develop rapidly.
In the past, to create music, you needed countless different instruments and equipment. Now you only need one machine. Due to the continuous development and innovation of new software, plug-ins and platforms, many people are making their own music, and at least 50000 new songs are uploaded to the Internet every day.
Today’s art technology is also facing the same challenges as music: lowering the entry threshold and simplifying the distribution process. It would be incredible if everyone could create music and visual arts. Art should be as important to our life as dialogue. Technology can make this possible. But remember: you must create art from a place of happiness and satisfaction, not just to get rich quickly.